Verithiathe honest score on any app
Updated July 2026 · real, multi-region App Store reviews
Head-to-head

ASOS vs SHEIN

ASOS 4.9★ · Free to download 75
Winner ASOS
SHEIN 4.7★ · Free to download 60

ASOS is generally preferred for quality and unique selections, especially for specific sizing, while SHEIN offers unbeatable prices but struggles with consistent quality and transparent pricing.

Full reviews: ASOS · SHEIN

ASOS and SHEIN both offer extensive clothing selections, but ASOS generally provides better quality and a more reliable shopping experience, despite recent complaints about shipping and customer service. SHEIN excels in affordability and variety, though users frequently report issues with fluctuating prices, misleading discounts, and inconsistent product quality.

Head to head

Selection & Variety edge: ASOSR2R3R5R23
ASOS ASOS is praised for its wide selection, including unique items and extensive options for plus-size and tall women, though some users note a recent decrease in variety for specific categories like tall shoes R2R3R5R23.
SHEIN SHEIN offers a vast array of options and variety, making it a favorite for many shoppers .
Product Quality edge: ASOSR5R8R11R32
ASOS ASOS generally receives positive feedback for quality materials and good quality items, with some users specifically mentioning work pants and dresses R5R8R11R32. However, some recent reviews mention declining quality, comparing it to SHEIN's quality at a higher price, and issues with items fading or ripping after washing .
SHEIN SHEIN's product quality is a mixed bag; while many users are satisfied with their purchases for the price, others report that items do not match photos, are not comfortable cotton, or have sizing issues .
Pricing & Value tieR8R10R13R14
ASOS ASOS is seen as having good deals and discounts, with users finding it easy to style outfits under $150 R8R14. However, some users feel items are overpriced, especially given recent quality concerns R13. There are also complaints about discount codes not working as advertised R10.
SHEIN SHEIN is widely praised for its unbeatable and affordable prices . However, a significant number of users report issues with prices changing in the cart, higher checkout totals than expected, and misleading discount offers or 'free gift' scams .
Shipping & Returns tieR1R2R4R5
ASOS ASOS has historically been praised for fast shipping and easy returns R2R5. However, recent reviews frequently mention significant delays, lost packages, and difficulties with the return process, especially for international orders or when items are delivered to the wrong address R1R4R13.
SHEIN SHEIN's shipping is often described as slow, with items arriving on the last day of the expected window or even later, and express shipping not always speeding up the process . Returns are possible but users find the return shipping cost makes it not worth returning items . There are also instances of packages being delivered improperly or not arriving at all .
App Experience & Features edge: ASOSR6R7R12R16
ASOS ASOS generally offers a good shopping app experience with features like mini videos of clothing on models . However, users report frequent glitches, issues with saved items, Apple Pay, blank dashboards, and notifications not working correctly R6R7R12R16. Some also miss older app formats and filtering options .
SHEIN SHEIN's app is functional for shopping , but many users are frustrated by excessive ads, pop-ups for discounts, and confusing mini-games that promise free items but often don't deliver . Payment processing issues are also reported .
Customer Service tieR1R13R19R28
ASOS ASOS customer service is a major pain point, with users reporting difficulties speaking to a human, unhelpful chat bots, and unresolved issues regarding lost packages, gift cards, and incorrect addresses R1R13R19R28.
SHEIN SHEIN's customer service receives some positive mentions , but also complaints about being unable to edit orders and general dissatisfaction .
Pick ASOS if

You prioritize unique styles, better quality clothing, and a more curated shopping experience, especially if you need specific sizing like tall or plus-size options R2R5R8R11.

Pick SHEIN if

You are looking for the absolute lowest prices and a vast selection, and are willing to navigate potential issues with fluctuating pricing, misleading discounts, and inconsistent product quality .

Evidence note: Both apps have a significant number of negative reviews, particularly concerning shipping, returns, and customer service. SHEIN's negative reviews heavily focus on pricing transparency and misleading promotions, while ASOS's recent issues revolve around delivery and customer support.

Frequently asked

Which app has better quality clothing?
ASOS generally has better quality clothing, with users consistently satisfied with material and construction for items like work pants and dresses R5R8R11R32, although some recent reviews note a decline . SHEIN's quality is more inconsistent, with some items not matching photos or being made of uncomfortable materials .
Which app offers better prices and discounts?
SHEIN offers unbeatable prices and is known for being very affordable , but many users report issues with prices changing in the cart, misleading discounts, and 'free gift' scams . ASOS has good deals and discounts R8R14, but some find it overpriced R13 and experience issues with discount codes not working R10.
Which app has better customer service?
Neither app consistently receives high praise for customer service, with both having significant complaints. ASOS users frequently report difficulties reaching a human, unhelpful chat bots, and unresolved issues with refunds, lost packages, and incorrect deliveries R1R13R19R28. SHEIN has some positive mentions but also complaints about being unable to edit orders and general dissatisfaction .

What reviewers actually said

Built only from these 120 real reviews (foreign ones translated). Superscripts jump to the quote here. Apple has no per-review links, so [ref] opens that app's reviews on the App Store.

  1. [R2] ASOS 5/5 · US My Favorite Store: I love the selection of quoting that you all have for plus size women. Also, the shoe selection is Dope! The shipping is always fast too! Great service!!!
  2. [R3] ASOS 3/5 · US Fewer tall options: I loooove love ASOS. I’ve been shopping here for years! I’ve always loved it because they’ve always had great options for tall people and women with bigger feet. Now, the selections are soo slim. It’s always the same clothes. And the size 13 women’s shoes - it’ll be 5 pairs max. Please fix this. I really can’t afford to stop shopping here bc it’s so hard to find the right fitti
  3. [R5] ASOS 5/5 · US Great Shopping App: This app have many brands and items, different prices, most great quality. Easy to return and choose from. I buy work pants all year and the length and quality is always great. Dresses also is something that I have a hard time buying and finding and my best dresses are from this app. I highly recommend.
  4. [R23] ASOS 5/5 · US Are you Tall? ✅ What about Curvy? ✅ ASOS has got you my friend.: I ❤️ ASOS! Been shopping there for yrs. bc for one, their TALL line is pretty extensive and cute! I’m 6’ tall, which is on the “extra” side of that spectrum, in the retail world & require longer than 32-34” inseams AND more than just longer pants & jeans lol. 😜 Two, bc my weight fluctuates and they have trendy, unique cute stuff in
  5. [R8] ASOS 5/5 · US Solid Stuff: Always satisfied with delivery times. Not sure if I’m lucky but each item I’ve bought from here has been quality material for the prices I’ve paid. Constant deals and discounts make it easy to style a whole outfit under $150
  6. [R11] ASOS 5/5 · US Quality: QUALITY fashion
  7. [R32] ASOS 5/5 · US Unique: Asos has consistently given me the opportunity to find unique and quality items. When I have a special event or a need for an outfit that is set apart, I always go here first!
  8. [R10] ASOS 1/5 · US Discount App Sign Up: They trick you into signing up with the WELCOMEAPP Code. Every time you apply it there is another reason you can’t use it and it does not say these things when you are signing up.
  9. [R13] ASOS 1/5 · US Don’t order from here: They ate over priced, cant speak with a human; express shipping takes forever
  10. [R14] ASOS 5/5 · US Website: Always a fun time browsing. Great deals to be found.
  11. [R1] ASOS 1/5 · US Scam company: ASOS has delayed my refund by over two months now. See this company’s track record on trust pilot, this is not a legitimate business and not trustworthy to give your money too.
  12. [R4] ASOS 1/5 · US No funciona para devoluciones desde Puerto Rico: Al momento de hacer el ticket para la devolución de un artículo, no me permite continuar los pasos porque la dirección no es la correcta, según la nota que me dice. O dice que la página no funciona por el momento, a pesar de que la aplicación tiene la última actualización. Además que este proceso para encontrarlo en la página es difícil y te lleva a
  13. [R6] ASOS 3/5 · US Glitches: Too many glitches, especially with items saved, and Apple Pay
  14. [R7] ASOS 1/5 · US Blank Dashboard: Just downloaded the mobile app and the dashboard is completely blank. Will upgrade rating once fixed.
  15. [R12] ASOS 3/5 · US Notifications do not work: My notifications for orders are on, and yet I do not get them when my order is delivered. And notifications for discounts etc are off, and I get those multiple times a day! Very frustrating app
  16. [R16] ASOS 1/5 · US Checkout Error: Frequent check out issues. Order won’t process but the funds get held. I have to wait 10 days for two duplicate holds to drop off. Afraid to try a 3rd time and products are selling out. Discount code only available in app so this is frustrating.
  17. [R19] ASOS 1/5 · US Gift card issues: I have a giftcard to use but the 3rd party website will not load on any device I use so even though I have a $100 to use, I had to just make my purchase without it in order to not lose the limited stock item I was buying. I contacted customer service and they were less than helpful. Would never purchase a giftcard here again.
  18. [R28] ASOS 1/5 · US Terrible App/Terrible CS: Terrible app. Shopping bag deletes after an hour. Terrible customer service. Have not received my order since purchasing over 2 weeks ago. Getting the run around from both the carrier and Asos. I paid them for my order on time but I have to wait 2-10 business for an investigation on something the carrier has already investigated. Then I have to wait 2 more days on somethi

Synthesized from 120 recent App Store reviews · updated July 2026 · View on the App Store