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Updated July 2026 · real, multi-region App Store reviews
Head-to-head

Qeepsake vs MyHeritage

Qeepsake 4.9★ · Free + IAP 75
Winner Qeepsake
MyHeritage 4.9★ · Free + IAP 60

Qeepsake is better for busy parents wanting an easy way to journal and create physical memory books, despite recent pricing changes, while MyHeritage is for those focused on extensive genealogical research and DNA testing, but it has significant customer service and app stability issues.

Qeepsake excels at simplifying memory keeping for parents through text prompts and physical books, though recent changes to its free tier have caused frustration. MyHeritage offers robust genealogical tools and DNA testing, but users frequently report problems with customer support, app crashes, and confusing subscription models.

Head to head

Features and Core Functionality edge: QeepsakeR2R3R5R6
Qeepsake Qeepsake is praised for its ease of use, particularly the ability to answer text prompts to record memories and upload photos R2R5R8. Users appreciate the automatic creation of memory books from these entries R2R8. However, some find the auto-generated questions repetitive, irrelevant to their child's age, or seasonally inappropriate R6R10. Customization options for the books are limited, with complaints about font, cover, page layouts, and photo quality in printed books . There are also issues with photo dates uploading incorrectly R3.
MyHeritage MyHeritage is highly valued for its genealogical research tools, including building family trees and DNA testing, with many users finding it accurate and helpful for discovering roots and relatives R62R68. Users appreciate finding matches in European countries . However, some users report inaccurate ethnicity results compared to other services R78. The app is often described as glitchy, clunky, and not intuitive, with difficulties linking records, adding photos, or finding certain features available on the browser version .
Ease of Use and Reliability edge: QeepsakeR2R3R5R8
Qeepsake Qeepsake is generally considered easy to use, especially for busy parents who can quickly add memories via text or the app R2R5R8. However, some users experience issues with text messages being annoying or coming too close together for multiple children . There are reports of the app not working with newer iOS versions and problems with journal entries not being accurate or notifications failing R22.
MyHeritage MyHeritage users frequently report severe app reliability issues, including crashes upon opening on both iPhones and iPads . Logging in is a common point of frustration, with users being locked out due to too many attempts or invalid codes . Some features are only accessible via a browser, making the app less convenient .
Price and Value tieR1R4R7R13
Qeepsake Qeepsake's recent shift from a free tier to a paid-only model has led to significant user backlash, with many feeling their memories are being held hostage unless they pay for a membership or a PDF R1R4R7R13. Users report high subscription fees, with annual charges around $95, and additional costs for books . Credits for books often expire annually . Some also express frustration with the lack of monthly subscription options .
MyHeritage MyHeritage is criticized for its confusing and expensive subscription plans, with many features locked behind paywalls even after purchasing a DNA kit . Users report unexpected automatic renewals and difficulty canceling, with charges ranging from $100 to $300 . There are requests for monthly payment options for the complete plan . Some feel they are paying for a service that doesn't deliver, especially regarding health reports or access to family tree features R64.
Customer Support edge: QeepsakeR10R19R22R26
Qeepsake Qeepsake's customer service receives mixed reviews. Some users praise it as fantastic R26, while others report unresponsiveness, especially after upgrading to premium R22. There are also instances of receiving AI-generated responses to support emails R10. Issues with subscription upgrades through Apple are also noted, with neither Apple nor Qeepsake able to resolve them easily R19.
MyHeritage MyHeritage's customer service is a major pain point, with numerous complaints about it being terrible, unresponsive, and difficult to reach R61R63R64R67. Users are often directed to useless AI assistants or get stuck in loops, making it impossible to get human assistance for issues like DNA kit delays, health report problems, or subscription cancellations R63R64R67.
Pick Qeepsake if

you are a busy parent looking for an easy, guided way to journal and create physical memory books for your children, and you are willing to pay for a subscription R2R8.

Pick MyHeritage if

your primary goal is extensive genealogical research, building a family tree, or DNA testing, especially if you have European heritage and are prepared to navigate potential app glitches and customer service challenges R62R68.

Evidence note: Qeepsake's recent shift from a free to a paid model has heavily impacted recent reviews, skewing them negatively due to users losing access to years of memories R1R4R7R13. MyHeritage's reviews consistently highlight issues with customer service and app stability, which are critical for a service involving personal data and long-term research.

Frequently asked

What are the main complaints about Qeepsake's pricing?
The main complaints about Qeepsake's pricing revolve around the recent change from a free tier to a paid-only model, which has locked users out of their existing journal entries unless they purchase a membership or a PDF of their memories R1R4R7R13. Users also express frustration with high annual subscription fees, which can be around $95, and additional costs for physical books, with book credits often expiring annually .
Does MyHeritage have good customer support?
MyHeritage's customer support is widely criticized by users as being terrible, unresponsive, and extremely difficult to reach R61R63R64R67. Many users report being stuck in loops with AI assistants, unable to get human help for issues like delayed DNA results, problems with health reports, or difficulties canceling subscriptions R63R64R67.
Are MyHeritage's DNA results accurate?
MyHeritage's DNA results receive mixed feedback on accuracy; while some users find them very accurate and helpful for discovering their roots R62R68R92, others report that their ethnicity results are incorrect or basic compared to other DNA services, showing discrepancies or completely disregarding direct ancestry to certain regions R78.

What reviewers actually said

Built only from these 120 real reviews (foreign ones translated). Superscripts jump to the quote here. Apple has no per-review links, so [ref] opens that app's reviews on the App Store.

  1. [R2] Qeepsake 5/5 · US Love this for my kids and my memories: My two girls were born within 19 months of each other and the fact that I could answer texts about each of them in real time from the time they were babies was essential. When I give them their Qeepsake books every few years, they get so excited and read every word. Now that they are older, I sometimes ask them to answer and it’s a fun family activity of refl
  2. [R3] Qeepsake 3/5 · US Please Improve:: I want to love this app, but a couple of years into using it and there are a handful of things that make it difficult for the customer. If uploading photos from my iPhone 15, even though the app asks me if I want the original date of the photo to be uploaded and I select "yes", it will upload with the current date. This caused me a nightmare of having to go in and hand adjust ever
  3. [R5] Qeepsake 5/5 · US Love!: I have been using for 5 years, for 3 kids and love it! I recommend to all my new mommas too!
  4. [R6] Qeepsake 3/5 · US Very easy but need more variety of questions: It does help keeping track but repetitive questions and some don’t apply.
  5. [R8] Qeepsake 5/5 · US Highly Recommend: I couldn’t be happier with this app and service. It’s easy to use, kept us up on journaling, and the products are beautiful. We captured my son’s first year so far and didn’t hesitate to renew for the second year! I recommend it to everyone. And my family absolutely loves their weekly emails/“digests.” Many of them say it’s the highlight of their week.
  6. [R1] Qeepsake 1/5 · US Scammers: This app was great for the first part of using it. Then they got money hungry I guess and deactivated my account and kept all of my journal entries locked until I paid to buy a book of the journal entries or a membership when it originally had been free, when I finally caved and paid $30 for a book, they send me a notification that says my book is printing and will send me a notification
  7. [R4] Qeepsake 1/5 · US Shady Business Practices - Avoid This App: I’ve been using this app for many years now on their free tier. I’ve recently received notice that my account is being deactivated unless I sign up for a paid membership. I get that business needs change, but you started the free option, not me and now my memories are being held hostage unless I purchase a membership OR pay for a PDF of everything I’ve
  8. [R7] Qeepsake 1/5 · US Used to be worth it…: They just changed to a paid only app. I have almost 6 years of memories on my account and I have to either pay for an annual membership or pay to have my memories sent on a one time pdf. There’s no other option but to delete the account. I can’t even view what was saved. This is shameful. Unless you can pay $10/$15, some literally can’t, doesn’t matter how long you’ve used th
  9. [R13] Qeepsake 1/5 · US Good until it’s not: I started this with my first born in 2022 and was pleased with the ease of adding daily pictures and memories. But with the addition of new kids and the pricy upgrades I tried to do minimal charges. Now I am confronted with a notification that my account will be deleted and I will lose all my progress if I do not buy or upgrade. I can’t even adjust the book entries if I decide
  10. [R10] Qeepsake 1/5 · US AI generated questions: I’ve been using Qeepsake for a while so I saw the change when they started using AI to generate questions that are seasonally inappropriate and just don’t make sense at all. “What imaginative stories does child create about pumpkins?” “What autumn sensory experience seems to fascinate child the most?” Ok first of all, it’s spring… also what kind of questions are those? I em
  11. [R19] Qeepsake 1/5 · US Upgrades impossible: I signed up for the essential annual plan and five months later decided I wanted the premium plan because I ran out of uploads. Apple will not allow me to upgrade my sub subscription until the initial annual subscription expires. Qeepsake cannot help until Apple cancels my plan, which I cannot do without customer service.
  12. [R22] Qeepsake 1/5 · US Endless Issues, Customer Service MIA: I loved Qeepsake when I used the free version a few years ago. Now I upgraded to premium and am having several issues. Journal entries aren’t accurate one day to the next. I’m not getting text or app notifications with daily questions even after changing the settings and re-installing the app. I’ve messaged customer service, but they don’t respond. Did they re
  13. [R26] Qeepsake 5/5 · US The best baby book!: We made a Qeepsake book for each kid. The app is great - easy to use and with intuitive features. The customer service is also fantastic! Highly recommend!
  14. [R61] MyHeritage 1/5 · US Fake: I have sent the kit since two months and till now I haven't gotten the result this is such a fake service and no one answers after get the money
  15. [R63] MyHeritage 3/5 · US Poor customer service: I subscribe to myheritage complete subscription. After using it a couple of days on a free trial, I decided to cancel it. A few days later, after some reflection, I decided to keep the app and I did it before the end of my free trial. When I went back to the app, it would not allow me to access all of the benefits, listed for the complete subscription I have tried multiple
  16. [R64] MyHeritage 1/5 · US Scam: would give them less stars if I could. I did the dna test and got my results back relatively quickly which wasn’t the issue. The problem started when I paid the extra 50 bucks to do the health report. They said they would use the sample from my dna and it would take about a month. That was in February of 2026 it’s now July of 2026 and I still have yet to get anything but the run around from
  17. [R67] MyHeritage 1/5 · US They’re lying about 4.9 stars: It is absolutely outrageous how terrible their customer service is. Before you trouble yourself just do a quick google search on “how to get ahold of my heritage”. I’ve never gotten so frustrated in my life. You are sent in loop after loop after loop of some ai. If you somehow manage to get the ai to have a human email you, good luck because by the time you respond
  18. [R62] MyHeritage 5/5 · US About my heritage: Im so happy that I discovered finally my jewish roots, always had on my mind from where i came from due my grand grandparents, grandparents past away when I was children, so never knew my heritage history, but now I feel complete and proud of my family. Thanks to this app I know where I belong
  19. [R68] MyHeritage 5/5 · US MyHeritage: The MyHeritage app continually improves and seems to be very accurate and matches my genealogical research.
  20. [R78] MyHeritage 3/5 · US Free version okay: App is okay for why and how I use it. However, their ethnicity results are incorrect. They show me as being about 29% Italian whereas multiple other DNA services show zero Italian but a similar percentage in a completely different - and expected - country/region/continent. I think someone should double-check the ethnicity mapping in the app.
  21. [R92] MyHeritage 5/5 · US MyHeritage: Family Tree & DNA: Great company helped me found out my ethical background, and build my family tree.

Synthesized from 120 recent App Store reviews · updated July 2026 · View on the App Store