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Updated July 2026 · real, multi-region App Store reviews
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The verdict on

Shopify

65
User verdict / 100 High confidence Divided

Shopify is widely praised for its ease of use and comprehensive features for setting up and managing an online store, but recent updates have introduced numerous bugs, UI issues, and concerns about customer support and billing practices.

4.7★ lifetime (38,819) Free to download since 2010 by Shopify Inc. updated 0.2 mo ago recent negative 43% 120 reviews across 4 regions
App Performance & Bugs Customer Support Billing & Payouts User Interface (UI) & Experience (UX) Ease of Use & Business Growth Missing Features
5★383
4★51
3★50
2★55
1★311
recent reviews across 4 regions, vs the 4.7★ lifetime average

Shopify is a popular e-commerce platform that many users find effective for starting and growing their businesses due to its user-friendly interface and extensive tools. However, recent app updates have led to significant frustration among users, citing frequent glitches, UI problems, and difficulties with customer service and unexpected charges.

What users like

  • Easy to use and set up for online storesR4R11R12R16
  • Provides a reliable and credible platform for selling productsR11R16R34R35
  • AI Sidekick feature is helpful for store development and improvementR11R43
  • Seamless functionality across different devices (iPad, iPhone, desktop)R42

What users complain about

  • Recent updates have introduced numerous bugs, glitches, and performance issuesR80R116R120R177
  • Customer support is often unresponsive, unhelpful, or difficult to reach, especially for critical issues like account access and payoutsR3R10R13R14
  • Users report unauthorized or unexpected charges, difficulty canceling subscriptions, and issues with payoutsR3R6R10R15
  • UI/UX changes in recent updates are poorly received, including forced dark mode, reduced visibility of key metrics, and intrusive promotionsR80R17R22R23
  • Persistent login issues, including constant sign-outs and inability to log in, affect usabilityR254R291R292R412
  • Lack of basic features like customer note boxes on product pages and dark modeR93R131R364
  • AI Sidekick feature can be unreliable, returning errors for theme block generationR9
  • iOS widgets for sales data are no longer working or available after recent updatesR389R390R542

Latest update · v10.2627.0

What the developer says changed (the verdict above weighs this against what reviewers report):

Thanks for using Shopify! We update our app regularly. This update includes bug fixes and performance improvements. Having problems? We’d love to know more about what could have made your experience better. You can reach us for 24/7 support at our Help Center at help.shopify.com

Recurring themes

App Performance & Bugs negative
Many recent reviews highlight a significant decline in app performance, with users reporting frequent crashes, freezing, glitches, and features not working as intended. Specific issues include problems with editing HTML, creating shipping labels, inventory management doubling amounts, and inability to download product photos. This contradicts the developer's notes claiming bug fixes and performance improvements.R80R116R120R177
Customer Support negative
A recurring complaint is the poor quality and accessibility of customer support. Users report long response times, unhelpful agents, and difficulty reaching a live person, especially for critical issues like account lockouts, ID verification, and payout problems.R3R10R13R14
Billing & Payouts negative
Many users express frustration with billing practices, including unexpected charges, difficulty canceling subscriptions, and charges occurring even after accounts are closed. There are also issues reported with payout integrations, funds being blocked, and verification problems preventing access to money.R3R6R10R13
User Interface (UI) & Experience (UX) negative
Recent UI changes have been widely criticized. Users dislike the forced dark mode, poor contrast, reduced visibility of important data, and intrusive promotional banners taking up screen space. Navigation has also been negatively impacted, with users finding it harder to locate key functions.R17R22R23R24
Ease of Use & Business Growth positive
Despite recent issues, many users still find Shopify easy to use for setting up and managing their online stores. It is frequently recommended as a platform for business growth and success, with users appreciating its tools and reliability.R2R4R11R12
Missing Features negative
Users have requested basic features that are still missing, such as note boxes on product pages for customers, dark mode as an option, and better filtering options for items. Some also note the reliance on expensive third-party apps for basic functions.R93R131R364

Who it's for

Shopify is for entrepreneurs and small to medium business owners looking for an intuitive platform to set up and manage an online store R4R35. It is particularly suitable for those who value a comprehensive ecosystem and tools for growth R11. It may not be ideal for users who require highly responsive customer support for critical issues, are sensitive to unexpected charges, or are frustrated by frequent app bugs and UI changes R3R14R17R116.

Evidence note: The recent reviews skew heavily negative, with many users expressing frustration over app bugs, UI changes, and customer service. This contrasts with the high lifetime rating, suggesting a recent decline in user satisfaction. The developer's notes mention bug fixes, but recent reviews indicate ongoing and new bugs.

Frequently asked

Does Shopify have good customer support?
Recent reviews indicate that Shopify's customer support is often unresponsive, unhelpful, and difficult to reach, particularly for critical issues like account access, ID verification, and payout problems R3R14.
Are there issues with Shopify's billing or payouts?
Yes, many users report issues with Shopify's billing, including unexpected charges, difficulty canceling subscriptions, and charges occurring even after accounts are closed, with one user reporting a $40 charge after expecting $1, and another a $111 charge without signing up R6R10. There are also reports of payout integration issues, blocked funds, and problems with ID verification preventing access to money R3R13.
Are there problems with the Shopify app's recent updates?
Yes, recent updates to the Shopify app have introduced numerous bugs, glitches, and performance issues, such as frequent crashes, freezing, UI elements blocking content, and features like inventory management or photo downloads not working correctly R80R116. Users also dislike UI changes like forced dark mode and reduced visibility of key business data R17R23R24.

What reviewers actually said

Built only from these 120 real reviews (foreign ones translated). Superscripts jump to the quote here. Apple has no per-review links, so [ref] opens that app's reviews on the App Store.

  1. [R4] 5/5 · US Great start!: I’ve been trying to update my old website and tried a number of different platforms. I found Shopify easy to use and set up. Pricing is reasonable as well.
  2. [R11] 5/5 · US So many great features ! Very pleased!: Although still a tremendous amount of work and much to figure out along the way , Shopify is a great partner and aid in the process of developing a successful online store . I feel like I have a reliable , credible platform that a consumer trusts . The ever improving Shopify bot , sidekick, has been absolutely amazing as I try to develop and improve my
  3. [R12] 5/5 · US Wasted Time: Should have switched to Shopify years ago. Wasted so time and money
  4. [R16] 5/5 · US Life changing: This is the go to place to start an Ecom brand hands down
  5. [R34] 5/5 · US Shopify: Has made it easy to sale my clothes while working and always on the go ppl are loving my products thank you..
  6. [R35] 5/5 · US Shopify is amazing: I’m a beginner using Shopify and already I’m converting, it can’t get much simpler than this.
  7. [R43] 5/5 · US My store: For the most part, I have enjoyed using this site with sidekick being on my side made it 8 times better but I kind of felt like he was getting an attitude with me, but it’s OK because we’re not face-to-face but he made sure to get me where I needed to be. Thank you..
  8. [R42] 5/5 · US Perfect on the go: My favorite thing about Shopify is that they meet you where you are. The iPad and iPhone apps are just as good as the desktop version. Amazing and seamless functionality!
  9. [R80] 3/5 · US UI messing up: Hey would be 5 stars but the UI is blocking the start design button when I try to scroll up . And when I look at sum forms it’s jus too zoomed in to the point where I can’t see anything
  10. [R116] 3/5 · US Glitchy: Please work on the app I hate that all my work gets erased if I turn my IPad sideways or if I have to look at something on a different window. The app still needs a lot of work
  11. [R120] 3/5 · US Please fix app.: No problems on desktop view but the app does not let me edit html coding for customer notifications, right now it is just loading and loading to create a shipping label. Needs to be fixed. We pay every month for it to work properly.
  12. [R177] 3/5 · US Don’t fix what is not broken: A horrible update with unnecessary fiddling of a app that as simple and easy. Choosing a date in the analysis or simple sales requires patience. Rolling dates and fixed dates it’s really not user friendly.
  13. [R3] 1/5 · US ⚠️WARNING⚠️: ⚠️‼️Before you download the app/create an account or pay for the subscription read this‼️⚠️ Please for the love of your sanity put your real name that’s on your id when it asks for it when creating the account I have spent 2 months talking with over 7 people for their support team to resolve the issue of my id not matching my name because I used my nickname (not my real name but an
  14. [R10] 1/5 · US Do not open a Shopify account: You will get billed even after closing your account. You will have no one to talk to about it and nothing online will help. Stay away from Shopify. They are awful.
  15. [R13] 1/5 · US Payout integration issues: Looping bugs and code issues prohibits payouts on sales made. Basic plan provides chat only CS. Over 5 day turnaround response time on escalated email response requests. Timeouts and apparent bandwidth issues.
  16. [R14] 1/5 · US Bad customer service: Shopify has locked me out of my account due to suspicious activity and now won’t allow me to talk to anyone to resolve this issue and my orders are being affected. They can easily ruin a person website without even reaching out to ask what’s going on. On top of it you can’t get a live person. Nothing gets done over email and time passes and they seemingly don’t care if your r
  17. [R6] 1/5 · US They do not inform you when your subscription amount changing and just bills u.: I have been struggling with my Shopify acc for a while and I thought I wouldn’t have to pay a lot of money bc it had said it would only charge 1 dollar a month and this month. This morning I was billed 40 dollars to my PayPal and I’ve already been struggling with money so now I’m in debt.
  18. [R15] 1/5 · US Took money from my account for no reason: I took money out of my account $10 and I want it back in my Cash App. This is a bad air cause when I went to a gas station and I bought something thin it took $10 out of my account and I want my money back
  19. [R17] 1/5 · US The new black interface is hideous: Congratulations on turning a perfectly usable app into an unreadable mess. This new black interface is absolutely awful. The contrast is terrible, the charts are harder to read, and important numbers just disappear into the background. I check my store dozens of times a day, and now every visit is genuinely unpleasant. Nobody asked for this. If you want to add
  20. [R22] 1/5 · US New update is horrible: The new update has so many unwanted and unneeded updates. Change it back to the original
  21. [R23] 1/5 · US UPDATES ARE TRASH: The “Spring26” Updates (released in June26) only reenforce how little Shopify understands about how this app is used. Reducing the font and minimizing the screen space for the BASE metrics is inane. Prioritizing secondary metrics like Payouts over Total Sales is illogical, nor do most users of this app need / should have access to this information. Monopolizing the screen displa
  22. [R254] 3/5 · GB App issue: Can’t use the app on the iPad and be signed in on safari at the same time , if signed in on safari what I use all the time the app logs you out , please fix this was ok before.
  23. [R291] 3/5 · GB Its good but: Its a great app most of the time ans versatile enough so that you can manage your online store from anywhere in the world as long as you have your mobile. However, upon opening the app recently it says ‘No internet connection’ even though I have full wifi connection etc. Tried deleting and re-downloading the app, clearing cache, background refresh, trying 4G and more, still to no ava
  24. [R292] 3/5 · GB Can’t login: I am unable to login to my account. Keeps saying no internet connection but it lets me create a new account !
  25. [R412] 3/5 · GB Requires constant signing in: The app mostly functions well, but the constant auto sign out on iOS makes it very frustrating: widgets are never up to date and always missing notifications. Please fix!
  26. [R93] 3/5 · US It’s been years: We have been asking Shopify for note boxes on the product page so customers can leave a note. Specially for that product
  27. [R131] 3/5 · US No dark mode??: The functionality of this app works soooooo well! It blows my mind that something as simple as ‘dark mode’ isn’t here? That a very necessary and basic, but major, tweak that needs to be made.
  28. [R364] 3/5 · GB Shopify is great but…….: Shopify is a great platform for having a professional looking website that’s easy to manage but unfortunately it’s missing some really basic functions! Functions that the shopify developers have had plenty time to fix (Eg filtering items by size) Also the more infuriating thing about the app is the 3rd party apps that you need to pay for to do some of these basic function
  29. [R9] 4/5 · US Persistent AI Sidekick Error Preventing Theme Block Generation: I love the app it’s very user-friendly and easy to manage. However, I’ve been experiencing one persistent issue with the AI Sidekick. Whenever I paste a prompt asking it to design or update my store, it consistently returns the error message: “Unable to Generate Theme Block at This Moment.” This has been happening consistently for the
  30. [R389] 3/5 · GB Where did the iOS widget go?: I’ve been using it successfully for ages to give me a quick view on my daily sales. Last week it seemed to stop working and just appeared as an empty white frame, and when I deleted it and tried to re-add it to my home screen, I can no-longer find a widget available for the Shopify app? Huh? I’ve done that usual reinstall, restart etc - nothing.
  31. [R390] 3/5 · GB Widget not supported anymore ?: Latest update seems to have removed the support for widget on iPhone. It was great to see sales at a glance without having to open the app.
  32. [R542] 3/5 · CA App widget not working. Please fix: Your latest update cause the app widget not showing anything
  33. [R24] 1/5 · US Bad update today. Hard to see data: The latest update to the app is so bad. I have to strain to see my business data which is in black color. I feel like i am being constantly sold to by Shopify as all i see is their promotions which are on: a) white background, and b) take 60% of the screen space. Help ! Let me see my business info when i go to the app, not shopify ads !
  34. [R2] 5/5 · US 🫱🏽‍🫲🏾: Best Company to grow your business start up. You will be successful as long as you apply yourself.

Synthesized from 120 recent App Store reviews · updated July 2026 · View on the App Store