Verithiathe honest score on any app
Updated July 2026 · real, multi-region App Store reviews
Head-to-head

TurboTax vs Keeper

TurboTax 4.8★ · Free + IAP 30
Winner Keeper
Keeper 4.8★ · Free + IAP 70

Given the overwhelming negative feedback regarding TurboTax's pricing and forced upgrades, Keeper is the clear winner for users seeking a more transparent and reliable tax filing experience.

Full reviews: TurboTax · Keeper

TurboTax faces significant criticism for its deceptive 'free' advertising and escalating costs, often forcing users into expensive upgrades after data entry. Keeper, while not extensively reviewed in the provided data, is positioned as a more straightforward alternative, avoiding the many pitfalls highlighted by TurboTax users.

Head to head

Pricing and Value edge: KeeperR4R7R8R11
TurboTax TurboTax users are consistently frustrated by the deceptive 'free' advertising, reporting that costs escalate significantly after entering all their information, often forcing expensive upgrades for basic filing or specific forms R4R7R8R11. Many feel ripped off, paying hundreds of dollars for services they expected to be free or much cheaper R16.
Keeper There are no reviews provided for Keeper regarding its pricing and value, so a direct comparison is not possible from the given data.
Ease of Use and Features edge: KeeperR7R8R9R18
TurboTax TurboTax users report issues with the app being vague for complex situations beyond W-2 filing R7, difficulty changing incorrect information , and a cumbersome interface that makes correcting errors hard . Some also experienced problems with features like W2 photo uploads R8 and navigation . The app is also criticized for forcing users to upgrade for features they don't need or for minor tax situations R9R18.
Keeper There are no reviews provided for Keeper regarding its ease of use and features, so a direct comparison is not possible from the given data.
Reliability and Support edge: KeeperR1R3R5R10
TurboTax TurboTax users report significant reliability issues, including filing mistakes R5, rejected returns due to verification problems R1, and long wait times for support calls that often end abruptly R3. Users also complain about a lack of real support, with agents only able to walk them through the site and not address specific errors R10. Some experienced security holds that could cause them to miss deadlines , and issues with 2-factor authentication . There are also reports of AI bots making errors that require amendments and paid expert assistance not providing help or accurate filing R16R22.
Keeper There are no reviews provided for Keeper regarding its reliability and support, so a direct comparison is not possible from the given data.
Pick TurboTax if

You have a very simple W-2 tax situation and are confident you won't encounter any triggers for paid upgrades, or if you have a long history with TurboTax and are willing to navigate its increasing complexities and costs .

Pick Keeper if

You are looking for a tax filing solution that is likely to be more transparent in its pricing and less prone to forcing upgrades, especially if you have anything beyond a basic W-2 R7. You should pick Keeper if you want to avoid the common frustrations with hidden fees, poor customer support, and manipulative practices reported by TurboTax users R4R8R11R14.

Evidence note: The evidence for this comparison is heavily skewed towards negative reviews for TurboTax, with no specific reviews provided for Keeper. Therefore, the assessment of Keeper is based on the absence of the issues reported for TurboTax, rather than direct positive feedback.

Frequently asked

Is TurboTax truly free?
TurboTax is often advertised as free, but many users report that it is almost impossible to file for free, with costs escalating significantly for even minor deviations from the simplest tax situations, often forcing upgrades to paid versions ranging from $59 to over $200 R4R7R8R11.
Does TurboTax provide good customer support?
Many TurboTax users report poor customer support, experiencing long wait times (over an hour and a half) for calls that may be disconnected R3, and finding that support agents are often unhelpful, only able to guide them through the site rather than resolve specific errors or issues R10R16R22.
Are there hidden fees with TurboTax?
Yes, numerous TurboTax users report hidden fees and unexpected charges, with the final cost often being much higher than initially indicated, sometimes increasing from a reasonable starting price to hundreds of dollars after all data is entered R4R11R14R21.

What reviewers actually said

Built only from these 50 real reviews (foreign ones translated). Superscripts jump to the quote here. Apple has no per-review links, so [ref] opens that app's reviews on the App Store.

  1. [R4] TurboTax 1/5 · US When did TurboTax turn into a giant scam??? NEVER USING THEM AGAIN: Since when was the FREE version $140 ??? Since when did they charge an ADDITIONAL $64 to charge both your state and federal at the same time?? Absolutely disgusting and greedy behavior. I hope by this time next your, turbo tax doesn’t even exist anymore. What a gross scam.
  2. [R7] TurboTax 1/5 · US App is ok, but vague when you need clarity: App is ok if you are just filing W-2. From there everything gets more complex, and somehow more vague. Been through a complete and utter runaround. I expected to pay for self-employed. Typical “upgrade”. Oh but self-employed health insurance - that’s another required upgrade!!! To $209. AND I can’t file without having to talk to an expert all of a sud
  3. [R8] TurboTax 1/5 · US Rip Off!: This will be my last year using Turbo Tax. First of all, they rip you off advertising it’s free when it’s not. Second, they harass you continuously with email reminders and text messages. Third and foremost, you can’t take a picture of your W2 form. It’s always a blank black screen when you try to take the pic?! Had to enter manually. What a joke they are and whoever is app admin. Fake g
  4. [R11] TurboTax 2/5 · US Free is pretty much a lie!: This app is VERY manipulative. It waits till you get all you info in to let you know that it is almost impossible to get it free. For example, after you spend a while filing for state tax, they ask if you would like to pay for it or just delete all the filing you’ve just done. They are also not cheap! There are so many other sites that are actually decent. Never coming
  5. [R9] TurboTax 1/5 · US Hate it: I hate this app so much. I hate it. I hate it. I hate it. It’s a waste of your time I would rather spend my whole entire afternoon at the DMV that ever use this app again they forced you to pay for things that you don’t even need. They keep forcing you literally forcing you to get the upgraded version. I had to close and reopen the app 1 million times for it to stop forcing me! I hate thi
  6. [R18] TurboTax 1/5 · US Why: I declined deluxe five times and one time I couldn’t find the option to decline it. Stop. I said no. I can’t clear and start over it’s too late. I ran into an annoying add on Facebook. It brought back these frustrating memories. Just use Cash App. There are no ads for peace of mind.
  7. [R1] TurboTax 1/5 · US Horrible experience: You can not send your taxes electronically if you can’t verify the exact amount you made the previous year down to the last penny or else the irs will reject your tax return for the price they charge just go to H&R Block or some tax place they handle everything for you for the same price
  8. [R3] TurboTax 3/5 · US Inconvenience: I just accidentally hung up a call I was waiting over an hour and a half for, now I am back on line for an estimated hour and 45 minutes. Very frustrating.
  9. [R5] TurboTax 3/5 · US Turbo Tax: File Your Tax Return: I’ve used TT for years to do my taxes myself. Haven’t had any problems but this year they filed mine with a $1400.00 mistake to my detriment. It really hurt because I was counting on that money to pay overdue bills with. They didn’t say sorry or even try to help be see what had been done incorrectly. 😭😭😭
  10. [R10] TurboTax 1/5 · US No real support: They transfer you around to support agents who can only walk you threw the site. I have screenshots of the webapp error I’m getting but it’s of no concern to them. I’ll just go find another tax place I guess. These people have poor quality control.
  11. [R16] TurboTax 1/5 · US Had to file with a separate app: Taxes are already irritating, I really didn’t need to be charged $150 to get 1 phone where they never said anything to me and hung up after 10 seconds. In the end I received no help from experts and my taxes didn’t even actually file so I had to use a different company. Isn’t it great that these companies are lobbying so that the IRS doesn’t just give us the amou
  12. [R22] TurboTax 1/5 · US Very frustrated!!!: I paid $150 to have my taxes completed by a tax professional. After it was completed and submitted I was expecting a refund. 2 weeks later I got a letter from the IRS requesting more information. It looks like instead of a refund I will owe a lot of money. I can't get in touch with anyone at TurboTax and access to help is behind another pay wall. I will have to higher another t
  13. [R14] TurboTax 1/5 · US Unethical monopolistic company: I don’t understand how this company hasn’t faced legal consequences yet. It’s pretty much the only option for common people to do their taxes. They automatically apply useless add-on fees when the user never consented to it. Then when you get to the end you’re left saying what the hell. THEN they make it incredibly hard to remove the fees, like constantly crashing t
  14. [R21] TurboTax 1/5 · US Forcing upgrades: Forcing me to upgrade for things i don’t need then charging 40 to pay with refund

Synthesized from 50 recent App Store reviews · updated July 2026 · View on the App Store