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Updated July 2026 · real, multi-region App Store reviews
Head-to-head

YouCam Makeup vs FaceApp

YouCam Makeup 4.7★ · Free to download 65
Winner FaceApp
FaceApp 4.7★ · Free + IAP 70

FaceApp has a slight edge over YouCam Makeup due to fewer reported billing issues and a more consistent user experience, despite both apps facing criticism for extensive paywalls.

Full reviews: YouCam Makeup · FaceApp

Both YouCam Makeup and FaceApp offer robust photo editing and beautification tools, but users frequently complain about the aggressive paywalls and the high number of features locked behind premium subscriptions. YouCam Makeup faces more severe criticism regarding billing and subscription cancellation issues, while FaceApp users are frustrated by the removal of popular free features and frequent prompts for reviews.

Head to head

Features tieR2R7R8R10
YouCam Makeup YouCam Makeup offers a wide range of features for makeup, hair, and body editing, with users loving the ability to try different looks and make subtle enhancements R2R8. However, many users express disappointment that basic features like plumping eyelashes, removing wrinkles, and dark circles, which were once free, are now behind a premium paywall R7. Recent updates have also removed the social community feature, replacing it with AI tools that some users find ineffective or undesirable R10.
FaceApp FaceApp is praised for its ability to perform minor touch-ups or full glam transformations, with users appreciating its natural-looking filters and advanced tools . However, a significant number of users are upset about the removal of popular features like live video filters and face morphing, which were key reasons they used the app R66R97. There are also complaints that the app doesn't always deliver on promised features, such as analyzing face shape for hairstyle options .
Ease of Use tieR3R9R24R49
YouCam Makeup YouCam Makeup is generally considered easy to use and navigate R3. Users find it simple to apply different styles and animate them . However, some users report bugs, such as pixelation when using 'remove' or 'erase' tools, and issues with photos saving upside down R24R49. There are also complaints about the app being annoying and not loading or saving photos properly R9.
FaceApp FaceApp is described as very easy to use for retouching pictures . Users appreciate its straightforward interface for enhancing photos . However, some report that retouching can be slow and inaccurate, leading to smudging and dullness . Saving pictures can also take a long time, up to 7 minutes for some users .
Reliability edge: FaceAppR1R4R6R9
YouCam Makeup YouCam Makeup has significant reliability issues, particularly concerning billing and subscriptions. Many users report being charged despite canceling free trials or having difficulty canceling subscriptions for months R1R4R22. Some users also experience issues with the app constantly trying to recharge them for a pro subscription they've already paid for, or having trouble restoring purchases R6. The app is also reported to have loading issues and problems saving photos R9.
FaceApp FaceApp users report fewer critical reliability issues compared to YouCam Makeup, but some still experience problems. Bugs cause the app to stop working after a certain number of edits daily, even for paying subscribers R113. Some users also report limited access despite paying for a monthly subscription , and the app sometimes stops working after initially functioning .
Price/Value tieR3R7R12R16
YouCam Makeup YouCam Makeup is heavily criticized for its aggressive monetization strategy. Many users feel that too many features, including basic ones, are now locked behind a premium subscription R3R7R12R16. The annual subscription can be as high as $79 or £79, which many find too expensive R25. Users feel that the app is no longer worth it if they have to pay for almost everything R7R12.
FaceApp FaceApp also faces strong criticism for its extensive paywall. Users frequently complain that almost everything is 'pro' and requires payment, with very few free features R96. Some users who previously paid for the app are upset that features once included are now behind an additional paywall, costing an extra $60/year . Despite the cost, some users find the app worth the price for its powerful and natural editing capabilities .
Support tieR1R25R113
YouCam Makeup YouCam Makeup's support receives mixed reviews. One user appreciated the support team reaching out to explain the refund process after a billing issue R1. However, other users report extreme difficulty contacting the company for refunds or resolving unauthorized charges R25.
FaceApp There is limited direct feedback on FaceApp's support, but one user mentions sending multiple emails about recurring bugs without resolution R113. This suggests that support may not always be effective in addressing technical issues.
Pick YouCam Makeup if

Pick YouCam Makeup if you are looking for a wide variety of makeup, hair, and body editing features and are willing to pay for a premium subscription, or if you primarily use the limited free trials for specific looks R2R8.

Pick FaceApp if

Pick FaceApp if you prioritize natural-looking photo enhancements and touch-ups, and are prepared to pay for a subscription, as many users find its professional results worth the cost .

Evidence note: Both apps have a high volume of positive lifetime ratings, but recent reviews are heavily skewed negative, primarily due to aggressive paywalls and billing issues. The free-to-download model for both apps leads to many negative reviews from non-paying users frustrated by limited free features. YouCam Makeup's billing issues are a more prominent concern in its recent reviews.

Frequently asked

Are YouCam Makeup and FaceApp truly free?
Both YouCam Makeup and FaceApp are free to download, but a significant number of features, including many basic editing tools, are locked behind premium subscriptions, leading users to feel they are not truly free R3R7R12R16.
What are the main complaints about YouCam Makeup's pricing?
The main complaints about YouCam Makeup's pricing are that many features previously available for free are now premium, and users report being charged without authorization or having difficulty canceling free trials and subscriptions, with annual costs reaching up to $79 or £79 R1R4R7R22.
Has FaceApp removed any popular features?
Yes, FaceApp has removed popular features such as the live video filter and face morphing, which has disappointed many long-time users R66R84R96R97.
Do these apps have issues with subscriptions and refunds?
YouCam Makeup has numerous reports of users being charged during free trials despite canceling, difficulty canceling subscriptions, and issues with refunds R1R4R22R25. FaceApp also has reports of users being charged for free trials and experiencing limited access despite paying for subscriptions .

What reviewers actually said

Built only from these 120 real reviews (foreign ones translated). Superscripts jump to the quote here. Apple has no per-review links, so [ref] opens that app's reviews on the App Store.

  1. [R2] YouCam Makeup 4/5 · US Wowza: It’s the perfect app to see what look are great in you! I don’t like the part where you need premium to do some features but it makes it ok that you can have a couple freee try’s! I love it!
  2. [R7] YouCam Makeup 1/5 · US Very disappointed.: I used to use this app all the time to touch up photos like make simple, subtle enhancements like plump up eye lashes, remove wrinkles and dark circles, that kind of thing and it was great. Now none of those basic features are available without a premium subscription which I think is total BS. I understand making some features premium, but this app is useless now and I will be
  3. [R8] YouCam Makeup 5/5 · US Too FUN!: I'm in love with this app! It’s fun not telling anyone that you have the ability to make yourself look BEAUTIFUL after the photo is taken ❤️❤️❤️
  4. [R10] YouCam Makeup 2/5 · US it was good a few years ago: I used to love using youcam makeup a few years ago but i recently redownloaded it and it was full with ai, and the social profile sections were nowhere to be found? 💔
  5. [R3] YouCam Makeup 3/5 · US Great but used to be free.: This app has always had features that you could pay to use but now it’s almost everything which really stinks because it’s a great and easy to use app.
  6. [R9] YouCam Makeup 3/5 · US Idk: YouCam makeup is ok. Can be extremely annoying and will never load.And they always try to get you to pay for stuff.And if you don’t pay you don’t get to barely do anything.It also will never let you save a photo when you work on it FOR AN HOUR!
  7. [R24] YouCam Makeup 3/5 · US Lots of bugs: I like the app, but it often has bugs. Like when I try to “remove” or “erase”, it pixelates the pic. Issues like this are common and very frustrating.
  8. [R49] YouCam Makeup 1/5 · US Upside down pic: Took my first pic, came out good and when I saved it, stupid pic turned upside down…strange. Took this on my Ipad, longwise. I cannot find how to turn it rightside right. So I took pic again, same thing. okay, turn ipad the “other way” , saved it and cannot find it anywhere as I’m not using my camera, but the built in one in the app….needless to say, I “removed app” - couldn’t get
  9. [R1] YouCam Makeup 2/5 · US Not What I Expected: I signed up today to evaluate this app, but I decided to cancel the same day because it did not include the features that were promoted. Despite canceling well within the free trial; I was still charged $21.64. This fee should not occur during a trial and I am requesting a refund. Update: On a positive note, I do appreciate the support team reaching out to explain the refun
  10. [R4] YouCam Makeup 1/5 · US Beware! They will not cancel your subscription.. even after confirming ..for months! I: Fraud!
  11. [R6] YouCam Makeup 3/5 · US I want to like it but payment feels buggy/untrustworthy to me: I upgraded the pro for this app and now every single single time I login it tries to recharge me for pro despite having already paid for it and it conveniently has issues restoring my purchases every time. Features are so dope but honestly with this issue I’ve been going between Adobe Photoshop and just using the free version of this w
  12. [R12] YouCam Makeup 3/5 · US Okay: I rated it a three star rating because first of all it’s a good app it makes you look prettier and also your body but it’s not free you have to get premium just to use certain makeups I and ai clothes and stuff so that’s why I rated it a three star ratings I recommend you don’t install it it’s just a waist of time.
  13. [R16] YouCam Makeup 1/5 · US It steals your money: I think you could make it better if there was no pro and you could just use everything. I’d make it much better. You probably have your right republic go bye 80% steal your money. It’s a great game though, but it makes you buy stuff and then it tells you have to renew it the next day it’s terrible service.
  14. [R25] YouCam Makeup 1/5 · US Did not get refund: This is a scam I did not order it, they did not return my 79.99. This is very frustrating that I got charged 79.99 for an app I don’t even know how to access and it is so difficult to contact tact the company abilities it.
  15. [R113] FaceApp 1/5 · US THE BUGS ARE RIDICULOUS: I pay for this app and use it daily for work because I love it BUT after a certain amount of edits, EVERY SINGLE DAY, it stops and says I have used the app too much!! How can I use an app too much?? And an app that I PAY FOR?! I am OVER IT!! If it wasn’t for that, I’d give it way more stars but it happens non stop!! I have sent multiple emails and it continues to happen.
  16. [R22] YouCam Makeup 1/5 · US Scammed: I wanted to try it for a week free. However they immediately charged me 30.98. I thought I wouldn't be charged until the end of my free trial. Don't be scammed. They are just a greedy company
  17. [R66] FaceApp 3/5 · US Bring back the live video filter!: I love this app BUT eliminating the live video filter was a super bad move. I’m not sure why this was done but it would be so much better if they brought it back.
  18. [R84] FaceApp 3/5 · GB .: the app is overall good but you’ve had so many complaints about face swapping which is why people used the app you should consider bringing it back
  19. [R96] FaceApp 3/5 · GB A bit rubbish: Honestly please just bring back the face morph filter it was so peak especially how it also morphed the hairstyle. Please bring it back or something similar maybe for hairstyles. Oh and on hairstyles please give us more free styles it’s literally “short or long” and the rest is paid maybe at least one or two more styles
  20. [R97] FaceApp 2/5 · US please look at this suggestion!: Could you please reconsider bringing back the video option with the young and old filters? I believe it would greatly boost your app's popularity. Honestly, that was the best feature, and reintroducing it would make the app much more appealing🥹🥹🥹

Synthesized from 120 recent App Store reviews · updated July 2026 · View on the App Store