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Updated July 2026 · real, multi-region App Store reviews
Head-to-head

H&R Block Tax Prep vs Keeper

H&R Block Tax Prep 4.8★ · Free to download 70
Winner H&R Block Tax Prep
Keeper 4.8★ · Free + IAP 45

H&R Block Tax Prep is generally better for most users due to its established free filing options and overall ease of use, while Keeper is a niche product best suited for self-employed individuals who need expense tracking.

H&R Block Tax Prep offers a more reliable and user-friendly experience for general tax filing, including free options, despite some recent complaints about hidden fees and app glitches. Keeper, while praised by some self-employed users for expense tracking, suffers from significant issues with customer support, fraudulent charges, and app functionality.

Head to head

Ease of Use edge: H&R Block Tax PrepR2R5R11R18
H&R Block Tax Prep Many users find H&R Block Tax Prep easy to use, simple, and well-organized, guiding them step-by-step through the process R5R11. However, some recent reviews indicate navigation issues, difficulty picking up where they left off, and a buggy interface R2R18.
Keeper Keeper users frequently describe the app as easy and simple, especially for tracking deductions and filing taxes R74. However, some find it complicated, particularly when personal and business transactions mix, and report issues with manual entry and linking bank accounts .
Features and Functionality edge: H&R Block Tax PrepR3R4R7R9
H&R Block Tax Prep H&R Block Tax Prep offers features like secure online storage, an AI tool, and search function for forms R3. It can check W-2s for tips and overtime and allows for importing data from previous years R12. However, users report issues with specific forms not loading R4, the app not recognizing certain addresses R9, and problems with composite 1099s R7. Some also find the app forces them to a web browser to finish or doesn't sync with desktop versions R48.
Keeper Keeper excels at tracking expenses and deductions, especially for self-employed individuals, and automatically categorizes transactions R74R96. It offers a tax pro option R65R92. However, users report critical issues like the app randomly deleting entries , inability to enter manual transactions , and problems with connecting to certain bank cards like Chase or Apple Card . Some also found it didn't handle homeowner credits or interest .
Reliability and Performance edge: H&R Block Tax PrepR3R6R7R13
H&R Block Tax Prep H&R Block Tax Prep is generally considered reliable by long-term users . However, recent reviews highlight significant reliability issues, including server overloads preventing timely filing R3, sessions expiring and losing data R6, the app tripping up at certain stages R7, being slow and not loading , and being generally buggy or a "broken mess" R13.
Keeper Keeper's reliability is a major concern, with users reporting login issues where codes don't come through , the app being down during tax season , and crucial data like expenditure notes and receipt images being randomly deleted . Some users also experienced the app double-filing their taxes or making significant errors that cost them money .
Price and Value edge: H&R Block Tax PrepR1R8R12R15
H&R Block Tax Prep H&R Block Tax Prep offers free filing for simple situations R8R12R15. However, many users report deceptive practices, being forced into deluxe options, or unexpected charges for state filing or specific forms like HSA R1R19. The price can increase significantly year over year for the same services .
Keeper Keeper is perceived as expensive, with subscriptions costing $16 a month, $192, $200, $300, or $400 a year R61R67R75. Many users feel tricked by free trials that lead to immediate charges or unauthorized recurring payments R61R64. Some find the price worthwhile for their small business needs R65R96, but others question the value for an AI-powered service R67.
Customer Support edge: H&R Block Tax PrepR1R9R34R48
H&R Block Tax Prep Many H&R Block Tax Prep users report poor or nonexistent customer support. They describe AI chat assistants and automated phone options as unhelpful R1, calls being hung up R1, and agents being unable to provide assistance R34. Some note that professional help requires payment before review R9 or that customer service is unhelpful and basically nonexistent R48.
Keeper Keeper's customer support is a major point of frustration. Users report no live support or phone numbers R1, only message-based support that starts with an unhelpful AI bot . Response times are often very long, turning hours into days, or support is simply unavailable . Some users praise the customer service as great, responsive, and knowledgeable R92, but these are outliers compared to the widespread negative experiences.
Pick H&R Block Tax Prep if

You have a relatively straightforward tax situation and are looking for a free or low-cost filing option, or if you prefer a more established brand with a generally easy-to-use interface R5R8R11R15.

Pick Keeper if

You are a self-employed individual or small business owner primarily needing an app to track expenses and deductions throughout the year, and you are willing to pay a premium for this specific functionality, provided you are prepared for potential support and technical issues R65R74R96.

Evidence note: H&R Block Tax Prep has a much larger volume of reviews, which includes a broader range of experiences. Keeper's reviews are more polarized, with strong praise from some self-employed users but significant complaints about billing and support. The free vs. paid asymmetry is notable for H&R Block, where many negative reviews stem from unexpected charges after starting with a 'free' option, while Keeper's negativity comes from its high price and perceived fraudulent charges.

Frequently asked

Is H&R Block Tax Prep truly free?
H&R Block Tax Prep offers free filing for simple tax situations, but many users report being forced into paid deluxe options or facing unexpected charges for state filing or specific forms like HSA, which can make it not free for everyone R1R8R15R19.
Is Keeper good for freelancers or self-employed individuals?
Keeper is highly praised by many self-employed users and freelancers for its ability to track expenses and deductions, making tax preparation easier for their specific needs R65R74R92R96.
What are the common complaints about Keeper's pricing?
Common complaints about Keeper's pricing include unexpected charges after a free trial, unauthorized recurring payments, and high annual subscription costs ranging from $192 to $400, with users feeling tricked or scammed R61R64R67R75.

What reviewers actually said

Built only from these 120 real reviews (foreign ones translated). Superscripts jump to the quote here. Apple has no per-review links, so [ref] opens that app's reviews on the App Store.

  1. [R2] H&R Block Tax Prep 4/5 · US Navigation: My only quibble so far is that when you log out and then return to the app another day, the choice to pick up where I left off doesn’t take me to where I left off. It’s difficult to pick up at the place you stopped working the day before
  2. [R5] H&R Block Tax Prep 5/5 · US Simple: Easy to use and very easy to understand
  3. [R11] H&R Block Tax Prep 5/5 · US Fast, Easy, and Stress-Free Tax Filing Experience: ⭐⭐⭐⭐⭐ H&R Block Tax Prep made filing my taxes much easier than I expected. The app was simple to use, well organized, and guided me step by step through the entire process. I appreciated how clear the instructions were and how it helped me feel confident that everything was done correctly. It saved me time, reduced stress, and made tax season feel
  4. [R18] H&R Block Tax Prep 3/5 · US Buggy: I’ve filed in the past with the desktop program. For the price I gave the app a test drive, I find the app UI to funky for me. It added deductions I didn’t input. I wanted it to work it didn’t for me. I’ll pay more and stay with turbo tax.
  5. [R3] H&R Block Tax Prep 3/5 · US Good to Decent: I like the option to keep things secure and online from year to year. The AI tool and search function for forms is great. The issue I have is this year, for the first time, I was submitting on the last day. Their servers must have been overloaded and it pre enter me from filing my taxes on time. I kept getting errors and declined transactions through the website and app. They need
  6. [R4] H&R Block Tax Prep 2/5 · US Wicked Good.....maybe!: Easier to read than my 1099 Forms. The 1099-R form was available after contacting help by phone. But now am humg up on the Form SSA-1099, as it is not opening or loading...not able to work any further and almost complete! Guess another morning call is in order, except a prior commitment will likely delay that contact by one day. This year must be my simplest filing ever (ye
  7. [R7] H&R Block Tax Prep 1/5 · US The app totally tripped up…: …at the composite 1099 stage. So I feel like this was a waste of time. Going to try something else.
  8. [R9] H&R Block Tax Prep 3/5 · US Limited: The app does not recognize living at an address in Puerto Rico as living in the US. It asks me if I lived in the US making things very complicated. Also, tried using virtual pro and they want me to pay before letting me review the draft. Who does that?
  9. [R6] H&R Block Tax Prep 3/5 · US Session Expired while entering data: While entering my many donations, the software said my session has ended and I lost all that work.
  10. [R13] H&R Block Tax Prep 1/5 · US Barely functional: App is a broken mess
  11. [R1] H&R Block Tax Prep 1/5 · US TRASH - No live support & NOW CHARGES: Always files with H&R Block but now it is forcing the deluxe option automatically without any way of changing . AI chat assistant is unhelpful and totally useless . The automated options when you call are ALSO useless ,’keeps telling you they don’t understand and when you get through it tells you the hours, which is still operational at the time of the call b
  12. [R8] H&R Block Tax Prep 5/5 · US 2025 Tax Filing: This app is awesome!! You can actually file for free or choose to get pro help and pay a low amount for help. Best tax filing app!! Makes taxes so much easier!!
  13. [R12] H&R Block Tax Prep 3/5 · US Free Filing and Easy Filing: Very easy to use online. Only took an hour or so for my simple retirement situation. I ponyed up the $34 to import data from last year to make it easier and hopefully more accurate. Thanks H&R!
  14. [R15] H&R Block Tax Prep 3/5 · US They try to trick you but if you are careful, it is FREE: I had many ads for paid services populate while filing. You have to be careful and read before checking boxes and clicking next, they try to trick you but if you are careful, it will be free. I subtracted one star for sneaky antics and another star for terrible auto-fill… I would have been better off manually entering all data. They get
  15. [R34] H&R Block Tax Prep 2/5 · US Not Happy: I needed to file for my son who has been using H&R Block for years! I needed help and talked texted with an agent. Guess it was too complicated for him and I literally didn’t receive any help! I’ll go to TurboTax! Sad!!
  16. [R48] H&R Block Tax Prep 1/5 · US Desktop vs App: The app does not sync with the desk top even when logging in under the same credentials. Customer service not helpful and basically nonexistent.
  17. [R19] H&R Block Tax Prep 1/5 · US If HSA you HAVE to get Deluxe and pay for State filing: I now have to buy the deluxe version just because I have HSA on my W2. And since I didn’t start with the Deluxe, I now have to pay for State filing! I am taking the standard deduction. No other special situations apply. They should allow you to buy Deluxe with free state filing while in the app!!! What a rip off! Turbo Tax next year!
  18. [R65] Keeper 5/5 · US Great For Small Business: I’m so glad that I found Keeper! My tax pro was very knowledgeable and helpful with making sure what all they had to offer. I paid the yearly subscription which was way less expensive than going to someone locally. Now I am not afraid to do my taxes anymore!
  19. [R74] Keeper 5/5 · US Best Experience: As a Photographer I’ve been using this app for years! I can say for a fact it’s the easiest experience I’ve ever had with both tracking my deductibles and filing my taxes. I highly recommend this app to everyone.
  20. [R92] Keeper 5/5 · US What a find!: As a self employed single person business, I was drowning with trying to pay accountants year after year. Only to be treated like I’m not worth their time. Keeper was super easy to use and I always received great knowledge and friendly service ether it was the AI answering me or an actual person. I love that I could easily speak to a human if I needed to! Highly recommend!
  21. [R96] Keeper 5/5 · US Love: This is my third year, using Keeper to keep track of all of my business expenses, as well as filing my taxes with them. I love it. It is so much easier and so much more put together than going to Jackson Hewitt or anyone plus you don’t have to pay a crazy amount of money for someone else to file.
  22. [R61] Keeper 1/5 · US Not free like ads said: The ads said it was a free to use app it’s not,I can’t afford a $200 subscription or $400 when I will only get $72 also said my file went through but LIED scammers
  23. [R64] Keeper 1/5 · US A SCAM & FRAUD: Keeper Tax is a fraud. They offer you a 14-day free trial and then charge your account immediately and ignore emails. Avoid this scam of a company.
  24. [R67] Keeper 1/5 · US 300$ for what: it’s powered by ai and they want 300$ a year to use it??? that’s crazy.
  25. [R75] Keeper 1/5 · US BE CAUTIOUS: I was about to file my taxes using Keeper after completing the forms it asked for, and it initially charged $99. Suddenly, the price increased to $199. I will look for an alternative since there are many options on the market.

Synthesized from 120 recent App Store reviews · updated July 2026 · View on the App Store