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Updated July 2026 · real, multi-region App Store reviews
Head-to-head

Fabulous vs Finch

Fabulous 4.4★ · Free + IAP 40
Winner Finch
Finch 4.9★ · Free to download 85

Finch is the better choice for self-care and habit building due to its engaging, less overwhelming interface and significantly fewer reports of predatory billing practices compared to Fabulous.

Full reviews: Fabulous · Finch

Finch offers a gamified, supportive approach to self-care and habit tracking with a generally positive user experience, while Fabulous, despite its effectiveness for some, is plagued by widespread complaints of deceptive billing and a cluttered interface.

Head to head

Billing and Pricing edge: FinchR1R7R10R13
Fabulous Fabulous users frequently report being charged fraudulently or unexpectedly, even after canceling free trials or subscriptions R1R7R10R18. Many describe the billing practices as 'scammy' and 'predatory', with difficulties in canceling subscriptions R13R31.
Finch Finch users also report some billing issues, such as being charged after canceling a trial or having difficulty with refunds . However, these complaints are less frequent and severe compared to Fabulous, and many users appreciate the value of the free version R100R107.
User Interface and Experience edge: FinchR4R9R12R15
Fabulous Many Fabulous users find the interface confusing, cluttered, and overwhelming, with too many 'journeys', screens, and juvenile graphics R4R9R12R15. Some describe it as 'too loud' and 'too happy', wishing for a way to tone it down R12R15.
Finch Finch is widely praised for its engaging, cute, and calming interface, often described as ADHD-friendly R62. Users enjoy the gamified approach of caring for a virtual pet while building habits .
Effectiveness in Habit Building & Self-Care edge: FinchR2R5R8R14
Fabulous Fabulous is effective for many users in tracking emotions, building routines, and achieving goals, with some calling it 'wonderful' and 'very motivating' R2R5R8R14. It's noted for its science-backed coaching .
Finch Finch is highly effective in helping users with routines, hygiene, nutrition, and managing mental health challenges like anxiety and depression . The app's focus on small steps and positive reinforcement is particularly appreciated .
Reliability and Support tieR3R10R16R25
Fabulous Fabulous has significant issues with bugs, such as freezing during onboarding and problems with free trials R16. Customer service is inconsistent; some users received refunds R3, while many others reported being ignored or having to escalate issues to get charges reversed R10R25.
Finch Finch users report occasional bugs like quests not showing, items disappearing, or streaks being lost . Some premium users experienced crashes and difficulty with support . There are also complaints about slow performance and inability to transfer data between phones .
Features and Customization edge: FinchR9R24R26R31
Fabulous Fabulous offers extensive programs and coaching, but some users find the number of 'journeys' and upsells overwhelming R9R24R31. There are complaints about constant prompts to purchase more R26.
Finch Finch offers a wide range of activities like stretches, breathing exercises, journaling, affirmations, and mood tracking . Users enjoy customizing their virtual pet and collecting items R100. However, some features like custom goal icons are paywalled , and recent updates removed long-term goals, disappointing some users . There are also requests for more interactive activities with the pet .
Pick Fabulous if

You are looking for a highly structured, science-backed coaching program for habit building and are willing to navigate a potentially overwhelming interface and be extremely cautious with subscription management R8R34.

Pick Finch if

You prefer a fun, gamified, and less overwhelming approach to self-care and habit tracking, especially if you benefit from visual engagement and positive reinforcement R62. Finch is also a better choice if you are concerned about predatory billing practices R1.

Evidence note: The evidence for Fabulous is heavily skewed towards negative billing experiences, which significantly impacts its overall score despite some users finding the app effective for habit building. Finch has a much larger volume of positive reviews, with fewer severe complaints.

Frequently asked

Is Fabulous a scam?
Many users describe Fabulous's billing practices as a scam, reporting unauthorized charges, difficulty canceling subscriptions, and being charged after trials despite canceling R1R7R10R18.
Does Finch have a good free version?
Yes, many Finch users praise the free version for offering a lot to do, including new items daily and attainable ways to earn gems by completing to-do lists, making it enjoyable and effective without needing a paid subscription R100R107.
Which app is better for ADHD?
Finch is explicitly mentioned by users as being ADHD-friendly due to its engaging and supportive design R62. Fabulous is also noted for helping with ADHD by providing structure and reminders R34.

What reviewers actually said

Built only from these 120 real reviews (foreign ones translated). Superscripts jump to the quote here. Apple has no per-review links, so [ref] opens that app's reviews on the App Store.

  1. [R1] Fabulous 1/5 · US Ghost charges: You guys keep trying to charge my card twice! One for $29.99 and the other for $39.99. I ended my subscription literally the same day I started the free trial. I told my bank you are a fraud and they have blocked you from trying to charge. I still see you trying because I get a decline notice. STOP CHARGING ME YOU FRAUDS
  2. [R7] Fabulous 1/5 · US I feel completely misled by this app.: During onboarding, I selected a 1 euro free trial, shortly afterwards I was charged 40 euros for 1:1 coaching that I neither wanted or knowingly agreed to purchase I have already cancelled all subscription and contacted support requesting a refund but this experience has left me with a negative impression What frustrates me the most is the use of hidden s
  3. [R10] Fabulous 1/5 · US It’s so sad that an app meant to help is hurting people: I signed up for Fabulous app and then couldn’t afford the 39.99. For some reason the app didn’t have a place for me to cancel. Some kind of error within my account. So the app declined a refund. I said okay there’s nothing I can do but stop charging me moving forward. Now months later, I have another fraudulent charge and I no longer even us
  4. [R13] Fabulous 2/5 · US Well designed but deceptive pay structure: Beware this app lures you with a survey. Then it tells you to pay what you want for the survey results but that payment is actually a trial for a subscription. You never get survey results; it just directs you to begin using the app to justify charging you at the end of the trial period.
  5. [R4] Fabulous 1/5 · US Confusing & Stressful: I’m going to cancel this after an hour. It just wasn’t for me. I think it’s supposed to be guided, but it feels convoluted and unpleasant.
  6. [R9] Fabulous 3/5 · US Too many “journeys”: I liked the idea behind this app, but it’s really cluttered and messy to use. There are way too many things to click, too many “journeys”, too many screens to click through on each thing you do, too many graphics (which feel juvenile; maybe I’m too old for this app?). It just doesn’t feel legitimate with all of the weird cartoons and doesn’t line up with the idea that all of t
  7. [R12] Fabulous 3/5 · US Nice idea - super over the top interface: I like the notion of the app, it’s definitely helping me with my habit tracking and developing. However, the user interface is just so much! There’s fairies and chimes and little creatures popping up every 2 seconds… I wish there was a way to tone it down (I’ve tried turning off the sound but it doesn’t work)…
  8. [R15] Fabulous 3/5 · GB AI: Too loud. Too happy. Too much. I just found it to overwhelming. If it were a person I’d love it. It just got too annoying and naggy. I needed it and to be fair still need it but it doesn’t replace human interaction and the only thing it was good for was to take time out my social media use. Also did I mention the AU ?? I can’t continue knowing the damage to the environment.
  9. [R2] Fabulous 5/5 · US Habits: Wonderful to keep me on track.
  10. [R5] Fabulous 5/5 · US Fabulous works: I love this app it has helped me to track my emotions and what I’m doing every day.
  11. [R8] Fabulous 5/5 · US Baby steps work!: In the last two weeks, I have already been more successful at keeping a routine than I have in the previous 30 years. I recommend this app to get you started.
  12. [R14] Fabulous 5/5 · US Good app: I enjoyed the good suggestions and reminders to make mindful choices.
  13. [R3] Fabulous 3/5 · US Major headache but i got refund: I was able to get a refund. Warning: TO SAVE YOUR HEADACHE, DO NOT SIGN UP THROUGH INSTAGRAM!!! I got charged twice on the premium plans! But thankfully customer service actually gave me a refund. Ty
  14. [R16] Fabulous 1/5 · US Ridiculous, offers of free trial buggy: The signup process is completely broken. I clicked through from IG, opened in browser, took the survey, got to the payment page and selected $1 for the trial. Tried to Apple Pay, which said it went through, but declined. Tried 4 times. Got email saying I had a 30 day free trial waiting for me. Clicked through from there, got to payment page again, same issue
  15. [R25] Fabulous 1/5 · US Be careful: Update 2: I had to escalate by filing a fraud claim with a French group that helps consumers (The Fab is a French company). That was the only thing that worked to get a refund after they continued to charge me. I read online they are considered a predatory company. This type of thing apparently happens so often (cancellation followed by continuing to charge the customer then gaslightin
  16. [R24] Fabulous 3/5 · GB Flashy graphics, lots of upsells: Seems like a great idea and admittedly I’m only on day2 but wow there are a lot of notifications and flashing graphics that jump around the screen. So many menu options and upsells. B confusing. Feels like this is designed for (or designed by) kids. I’ll give it to the end of the week but likely this app is getting deleted. Right now I’m so glad I didn’t paid the
  17. [R26] Fabulous 5/5 · US It’s a damn good app HOWEVER …….: I just wish that it was actually free and I wish that it would stop basically trying to force me to upgrade
  18. [R31] Fabulous 1/5 · US Preys on you feeling stuck and frustrated with your situation so you’ll spend more money.: This app comes with glowing reviews and recommendations from all sorts of “behavior scientists,” counselors, and lots of influencers as well. It’s insane though that they prey on you feeling bad about yourself so that you’ll spend more money on plans and apps. Of course it gives it to you free trials of ever
  19. [R18] Fabulous 3/5 · GB Avoid: Be very careful with subscriptions on this app. I signed up for a free trial, cancelled within the trial period, received confirmation, and deleted the app. Despite this, I was charged multiple times afterwards. Support later claimed I had a second subscription, which I do not recall signing up for. There was no clear indication of multiple subscriptions during sign-up or cancellation, an
  20. [R100] Finch 5/5 · US Extremely fun!!: I absolutely love how much there is to do in the free version, new items every day and attainable ways gain gems for those items by simply holding yourself accountable to your own to-do lists! The sense of satisfaction is awesome, I love to play games and complete everything I can so this will be something I check everyday.
  21. [R107] Finch 5/5 · US BEST APP ON PLANET EARTH!😍: I am one of those people that don’t have finch plus. I can so live without plus it’s literally the same thing you just can’t do some things but it doesn’t fully affect me. I am growing a new me. I feel happier than everyone. In my friend group all my friends are upset but l am happy and productive. Before l did finch l was just like them. So worth it DOWNLOAD NOW!!!!
  22. [R34] Fabulous 5/5 · US Good help for ADHD: This app is good to remind me of the schedule I am building and committing to, though I am still sometimes not good at follow through. I do have some things I am doing everyday that are really helping and I want to continue to see how structured I can become. Great app for helping with setting up and remembering the structure.
  23. [R62] Finch 5/5 · US Amazing: I love this app!! ADHD friendly 😅

Synthesized from 120 recent App Store reviews · updated July 2026 · View on the App Store