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Updated July 2026 · real, multi-region App Store reviews
Head-to-head

Number Match vs X2 Blocks

Number Match 4.8★ · Free + IAP 60
Winner X2 Blocks
X2 Blocks 4.9★ · Free + IAP 65

While both apps suffer from significant ad issues, X2 Blocks has a slight edge due to fewer reports of game-breaking bugs and better options for removing ads, despite recent negative changes to its reward system.

Full reviews: Number Match · X2 Blocks

Both Number Match and X2 Blocks offer addictive 2048-style gameplay, but are heavily criticized for intrusive and frequent ads. Number Match struggles with widespread reports of crashing and progress loss, while X2 Blocks faces user frustration over recent changes to its reward system and increased power-up costs.

Head to head

Features tieR8R9R12R15
Number Match Users find Number Match addictive and relaxing, with some enjoying the diagonal matching feature R8. However, many note a lack of increasing difficulty, leading to endless play without challenge R15. Some users also report issues with rewards only being given after losing R9R12R28.
X2 Blocks X2 Blocks is praised for being simple, addictive, and a good time-waster R57. It offers power-ups like block swaps and destroyers, though their cost has recently increased . Recent updates have also reduced daily rewards and removed the gem streak factor, frustrating long-time players .
Ease of Use / User Experience tieR1R6R7R14
Number Match Number Match is described as simple and easy to get hooked on . However, the user experience is severely hampered by frequent and long ads that interrupt gameplay R1R7R14R16. Some ads are inappropriate for children R6. There are also reports of pop-ups designed to trick users into making purchases .
X2 Blocks X2 Blocks is generally considered simple and enjoyable R57. However, the user experience is significantly degraded by an overwhelming number of ads, which are often long, frequent, and interrupt gameplay . Some ads are difficult to close or auto-direct users to app stores .
Reliability / Performance edge: X2 BlocksR2R3R4R5
Number Match Number Match has significant reliability issues, with many users reporting constant freezing, crashing (often crashing the entire phone), and loss of progress R2R3R4R5. Some users experience lag and the game getting stuck .
X2 Blocks X2 Blocks also has performance issues, with reports of the game freezing frequently and users losing progress . Some users also mention lag . There are complaints about bugs preventing users from claiming rewards or receiving correct bonuses R71. Some updates have reset diamonds but not game progress .
Price / Value tieR13R19R22R24
Number Match Number Match is free with in-app purchases. Many users find the game good enough to justify a one-off cost to remove ads R19. However, some who paid to remove ads still report seeing them R22R24. There are also complaints about losing purchased progress or coins after getting a new phone R13.
X2 Blocks X2 Blocks is free with in-app purchases, offering a one-time payment to remove ads and view them optionally for diamonds R57. However, users who paid for ad-free still report pop-ups and ads . The cost of power-ups has increased, and free rewards have been significantly reduced, making the game feel more 'pay to play' .
Support tieR13R62R71R95
Number Match One user reported submitting a support ticket after losing progress on a new phone and only received an automated response, with no resolution R13.
X2 Blocks Users report unhelpful customer service for X2 Blocks, with issues like progress not being restored after a reset, despite following instructions and providing screenshots R62R71. One user who spent money on the game also reported not getting answers from support R95.
Pick Number Match if

Pick Number Match if you prefer a game that some users find less aggressive with ads than other similar games , and if you are willing to pay a one-off fee to remove ads, understanding that some users still report issues R19R22.

Pick X2 Blocks if

Pick X2 Blocks if you enjoy a simple, addictive puzzle game that can be played offline , and if you are prepared to tolerate a high volume of ads or pay to remove them, even if some still appear R57.

Evidence note: Both apps have a high volume of negative reviews related to ads, which is common for free-to-play games with IAP. The issues with Number Match's stability appear more severe and widespread, impacting core gameplay, whereas X2 Blocks's recent negative changes primarily affect the reward economy and power-up costs.

Frequently asked

Are there many ads in Number Match and X2 Blocks?
Yes, both Number Match and X2 Blocks are heavily criticized for having too many ads, with users describing them as 'awful,' 'insane,' 'far too long,' and 'too frequent,' often interrupting gameplay every few minutes or even seconds R1R7R16R30.
Do the apps crash frequently?
Number Match has widespread reports of constant freezing, crashing the entire phone, and losing all game progress R2R3R4R5. X2 Blocks also experiences frequent freezing and loss of progress, though the reports are slightly less severe than for Number Match .
Can you remove ads by paying?
Both apps offer in-app purchases to remove ads R19R57. However, users for both apps report still experiencing ads or other intrusive pop-ups even after paying for an ad-free version R22R24.
Are there any issues with rewards or in-game currency?
Number Match users report that rewards are only given after losing a game, which is seen as pointless R9R12R28, and some have lost purchased coins R13. X2 Blocks has recently reduced daily rewards significantly (from up to 600 to 5-25 gems per hour/day) and increased the cost of power-ups, making it feel more like 'pay to play' .

What reviewers actually said

Built only from these 115 real reviews (foreign ones translated). Superscripts jump to the quote here. Apple has no per-review links, so [ref] opens that app's reviews on the App Store.

  1. [R8] Number Match 5/5 · GB So addictive: I play this game far too much honestly speaking, for how little there is to be done I’m so addicted to playing it all the damn time. I play a lot while watching tv which is definitely a habit I could go without however I just enjoy it so bad.
  2. [R9] Number Match 3/5 · GB Good relaxing game: I like the game. I can sit and relax and pass the time. One frustration with it is you get aids such as hammers to knock away blocks etc but when you run out of moves the game ends before you get to use the aids. Change this and it’s a winner for me.
  3. [R12] Number Match 3/5 · GB Good game: I enjoy this game but it’s a bit naff that you don’t get any rewards you earn until you loose and start again. The adverts are also glitchy resulting in you having to completely close the game down and reload. I’m starting to get bored with it now
  4. [R15] Number Match 3/5 · GB Decent but flawed: The game is very playable but the ads are very intrusive and far too often interrupt game play. Most of the ads are for scam games where they promise you can win real cash… Also, a flaw in the game is that they haven’t included any increasing difficulty as the game progresses, meaning that if you have a basic understanding of how these games work, you can play endlessly. In on
  5. [R1] Number Match 1/5 · GB Ads are awful: Great game but the ads really interrupt the game; too frequent, go on too long and there does not appear any way out of them other than to close down the game. Shame.
  6. [R6] Number Match 3/5 · GB Not for children: Be cautious about allowing your child to play this game with ads as, although the game is 12+ there are a lot of adverts for 17+ apps (fifty shades of grey style novels/audio books). The adverts have suggestive pictures in the background also. That said, I do love the game but can’t give it a top rating due to the poor ad filtering.
  7. [R7] Number Match 1/5 · GB ADS!!: Love this game but I am about to delete it due to the INSANE number of ads. Totally kills it.
  8. [R14] Number Match 5/5 · GB Boredom: I wonder if I can become an actor on DramaBox, I’m word perfect on that boring advert about Sebastian Whitmore, and today I watched it through 3 consecutive adverts. I realise adverts are necessary but let’s have some variation please then you’ll get a better rating.
  9. [R2] Number Match 4/5 · GB Glitches: Keeps glitching. Stops during play and I have try to turn my phone off so it will clear. Disappointing.
  10. [R3] Number Match 3/5 · GB They need to fix their bugs mate: Fun game but it keeps randomly crashing. As in my entire phone becomes unresponsive and then I get booted back to my lock screen. I thought it may be my phone but I just got a new one and the same thing is happening.
  11. [R4] Number Match 1/5 · GB Fix it.: fix your game it crashes my phone.
  12. [R5] Number Match 5/5 · GB Game crashing: Hello, I’m experiencing consistent crashes in Number Match: 2048 Puzzle (Version 572). Device: iPad 9th Generation (Model A2602) iPadOS: 26.5 I’ve been playing the same game for approximately six months and have a cumulative score of 2,539,542. For the past seven days, the game has been crashing directly back to the Home Screen. The crash occurs repeatedly after about 20 minutes
  13. [R13] Number Match 1/5 · GB Don’t bother: I purchased this game many months ago and enjoyed playing it up until a week ago. I had a new phone and since then my progress has been completely lost. I have submitted a support ticket and received nothing but an automated response. Restore purchase didn’t work so now I am stuck at level 0 and have lost all my coins I had built up. Very annoying.
  14. [R19] Number Match 5/5 · GB Addictive and thoughtful game: The adverts were oppressive, but the game is easily good enough to justify the one-off cost to remove it. It is easy to lose hours playing this game.
  15. [R22] Number Match 2/5 · GB Ads: Paid for no ads still getting ads
  16. [R24] Number Match 2/5 · GB Great game but freezes too often!: Was hoping after an update that the freezes would have gone but still another update where the incredibly annoying freezing keeps happening. Such a shame because the game is so good! But becomes almost unplayable. Considering it’s cost me £6 to get rid of the adverts, for such a simplistic game I would hope that it would at least be reliable. REALLY HOPING TO F
  17. [R62] X2 Blocks 1/5 · US Customer Service Is Not Helpful: I’ve been playing this game for a few months and it reset me for no reason. I’ve reached out three times. The first time I was told they would reset me to the highest block. I followed the instructions but this was still not done. Now no one will respond. I even included a screenshot and still not response. Sad….
  18. [R71] X2 Blocks 2/5 · US Multiple rewards issues: I actually love this game, but I have had repeated rewards issues. Whenever I achieve my daily tasks, it refuses to allow me to claim my reward tokens. Multiple times I have been about to get to an extremely high-level on the game when I stop playing for the night. I wake up the next morning and it has started me over from the beginning without any reasoning I have submitt
  19. [R95] X2 Blocks 2/5 · US Why don’t you answer your player’s that spend money!!: This version won’t open!!
  20. [R16] Number Match 1/5 · GB Too much Ads: After playing game for 2-3 mins gets ad pop up. Agree developer need to make money but so much ad in mind game doesn’t make any sense. Made 1M had to uninstall it as it was losing interest with long ads.
  21. [R30] Number Match 2/5 · GB Too many ads: Too many ads
  22. [R57] X2 Blocks 5/5 · US Love it: Este juego me encanta, bastante simple, puedes hacer un pago único para desaparecer los anuncios y verlos de manera opcional para ganar diamantes. Lo que ves es lo que hay, nada de publicidad engañosa como otros juegos. Lo juego todas las noches antes de dormir
  23. [R28] Number Match 2/5 · GB Could be better: Read the reviews before downloading. You don't get your awards until after you fail. Kinda pointless, now deleted!

Synthesized from 115 recent App Store reviews · updated July 2026 · View on the App Store